A lovable personality: The effect of brand personality on brand love

Building Brand Love Through Brand Experience Design

PDF) Effects of brand love, personality and image on word of mouth The case of fashion brands among young consumers

The Power of Personality: How to Build a Brand That People Love

PDF) Mediatory Role of Brand Love in the Relationship between Brand Experiences and Brand Loyalty (Special Reference to FMCG Sector in Sri Lanka)

Brand Experience and Mediating Roles of Brand Love, Brand Prestige and Brand Trust

BRAND LOYALTY DETERMINANTS IN THE CONTEXT OF A SOFT DRINK BRAND

What is Love Brand? (+ The most loved brands in the world)

What Makes Customers Loyal to a Brand?

Indulgent Consumption Signals Interpersonal Warmth - Qing Tang, Kuangjie Zhang, Xun (Irene) Huang, 2022

PDF) From brand awareness to brand love: a conceptual discussion of brand love progression

The Interaction Between Brand Image, Brand Attachment and Brand Loyalty in Green Branding Context: The Mediating Role of Customer Engagement