Survey: Consumers want brands to invest in women's sports

The data points on women’s sports — from attendance records, ticket and merchandise sales and viewership numbers — have all pointed in the same direction: Fans and consumers want more.

SPORTSWEAR: TREADING BETWEEN DEMAND & SUSTAINABILITY - Fibre2Fashion

GOALS Women's #SportsBiz on Instagram: 🗞️In

Alexis Venechanos (@avenechanos) / X

Why Global Sports Brands Are Finally Investing In Women

Can consumers learn to trust how brands use their data?

The rapid growth of women's sports is evident at Cannes Lions, where companies like MilkPEP spoke out about seeing dividends

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Jess Smith en LinkedIn: National Women's Soccer League Official

NYSportsJournalism.com - Survey: Brands Should Boost Women's Sports Support