Gelmart Leads Sustainable Intimates Innovation With New Sugarcane-Based Bra

By A Mystery Man Writer

Despite the particularly harmful environmental impacts of the bra pad, the bra category continues to lag behind in sustainable design. Gelmart hopes to change this by proving a size-inclusive cup can be eco-friendly too.
Despite the particularly harmful environmental impacts of the bra pad, the bra category continues to lag behind in sustainable design. Gelmart hopes to change this by proving a size-inclusive cup can be eco-friendly too.

Can a plant-based bra help lingerie's sustainability gap?

Braskem Announces Partnership with Gelmart International to Provide I'm greenTM Bio-Based EVA Polymer for First-of-Its-Kind Sustainable Intimate Apparel – The Mercury

News - Braskem Announces Partnership with Gelmart International to Provide I'm greenTM Bio-Based EVA Polymer for First-of-Its-Kind Sustainable Intimate Apparel

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Can a plant-based bra help lingerie's sustainability gap?

Gelmart Leads Sustainable Intimates Innovation With New Sugarcane-Based Bra